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What is SEO in Digital Marketing : A Beginner’s Roadmap 

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If you’ve ever Googled something and clicked one of the first links you saw, you’ve already been influenced by SEO (Search Engine Optimization). Whether you’re a business owner, a student, or someone curious about digital marketing, SEO is the backbone of online visibility. When I started learning digital marketing, SEO felt overwhelming—full of jargon like […]

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The Evolution of Marketing : From Billboards to Browsers

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Have you ever thought about how much marketing has changed in just a few decades?  From billboards and TV ads to social media and search engines, the way brands connect with people has completely transformed. Marketing has evolved dramatically, moving from traditional methods to dynamic digital strategies.  Consumers are now more informed, more connected, and

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